The startup ecosystem in the Middle East and North Africa (MENA) attracted $2.3 billion in investments in 2024, marking a 42% decline compared to the previous year.
Despite this drop in investment value, the number of deals grew to 610, reflecting a 3.5% year-on-year increase.
Capital inflows rose in the second half of the year, reaching $1.5 billion – a 37% increase compared to the first half of 2024. However, ecosystem activity slowed in the fourth quarter, with $698 million secured across 156 deals, down from the $729 million raised in Q3 by 168 startups.
The year overall saw fewer mega deals, except for the combined $257.5 million raised by Dubai-based eyewear startup, Eyewa, and Egypt’s MNT-Halan, the report noted.
🇪🇬FUNDING | Egyptian Fintech Unicorn, MNT-Halan, Raises a Further $157 Million After Achieving Over 20x Customer Growth
The company, which achieved unicorn status in 2023 after attracting $400 million in the largest funding round in Egypt and the Middle East that year, has… pic.twitter.com/DZrdLyMxLw
— BitKE (@BitcoinKE) July 25, 2024
The fintech sector accounted for 30% of total investments, maintaining its dominance since 2022. This highlights its strong investor appeal, with $700 million secured across 119 fintech startups.
- In Egypt and the UAE, fintech emerged as the top-funded sector, while
- In Saudi Arabia, software-as-a-service (SaaS) attracted the largest share of investments
- Web3, which dominated investments in December 2024, emerged second in the yearly results
NORTH AFRICA | #Web3 Was the Most Funded Sector in #MENA Region in December 2024
Half of Web3’s total came from one deal, a $100 million debt financing deal.
Egyptian startups had a particularly weak showing, raising just $2 million across five deals.https://t.co/zucEpOGnSv pic.twitter.com/1NT65dPDuV
— BitKE (@BitcoinKE) January 15, 2025
- Startups providing Web 3-focused services secured the second spot, with $256.8 million stretched across 23 transactions, closely followed by e-commerce startups, which raised $253 million by 58 startups.
- SaaS ranked second in deal volume after fintech, with 65 providers securing $228.6 million in funding.
- In contrast, the foodtech sector faced a significant downturn, raising only $77 million across 18 deals – a sharp decline from the $224 million secured by 47 startups in 2023.
From a country point of view:
- Saudi Arabia lost its leading position last year, securing $700 million across 186 deals, while
- The UAE took the top spot with 207 startups receiving nearly half of the region’s total funding in 2024 ($1.1 billion).
- Egypt followed in third place, attracting $334 million in investments across 84 startups.
🇪🇬 NORTH AFRICA | Egypt Leads in Startup Funding in MENA region in July 2024, Led by Fintech and Web3 Startups
There was a 260% YoY increase in funding within the MENA region. The Web3 sector had $85 million invested in two startups.
The majority of investment went to… pic.twitter.com/jNxudByXIR
— BitKE (@BitcoinKE) August 15, 2024
The Gulf Cooperation Council (GCC) countries emerged as the top-funded region in 2024, with:
- Oman making a big jump from 10th place in 2023 to 4th in 2024, securing $41.5 million across 12 startups
- Bahrain followed with $29 million raised through 12 deals, while
- Kuwait’s ecosystem attracted $22 million across eight startups
In North Africa:
- Egypt dominated by securing $334 million
- Morocco secured $20.8 million
- Tunisia secured $13.1 million
REPORT | Morocco 🇲🇦 Leads Globally as the Most Cash Reliant Country (74%) Followed by Egypt 🇪🇬, Kenya 🇰🇪
Interestingly, 84% of the Moroccan population have access to the internet, so this preference for cash is likely not due to any internet issues.
The analysis also looked at… pic.twitter.com/seHwuQkVEZ
— BitKE (@BitcoinKE) July 25, 2024
Meanwhile, Jordanian startups demonstrated resilience, raising $15 million across 26 deals – an increase from $9 million in 2023.
Smaller ecosystems, including Qatar, Palestine, Iraq, and Lebanon, attracted modest investments, each receiving less than $15 million. However, the GCC region holds strong growth potential, driven by government initiatives designed to enhance startup ecosystem activity.
- Early-stage startups attracted the majority of investments in 2024, raising over $1.2 billion across 300 companies from pre-seed to Series A
- In contrast, later-stage funding, including Series B and Series C, totaled $332 million across 10 deals
- Meanwhile, only two startups secured pre-IPO funding, amounting to $143.3 million
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