BitKE Brand Policy

Brand Policy



These Rules apply to any licensee’s use of the BitKE wordmarks, designmarks, and similar intellectual property (the “Brand Assets”). By using or reproducing a Brand Asset each licensee (hereinafter referred to individually as “you”) is agreeing to abide by this policy that forms a binding agreement between you and the BitKE (the “BitKE”). If you are using a Brand Asset on behalf of a legal entity such as your employer, you represent that you have the authority to bind such entity, and the terms “you” or “your” shall include such entity. If you do not agree to these Rules, you are not authorized to use the Brand Assets. This policy may be updated by BitKE at its discretion from time to time.

This policy is intended to promote consistent use of the Brand Assets for the larger community. This makes it easier for people to instantly recognize references to BitKE, a decentralized technology, and related products, and prevents market confusion. This policy is also intended to protect the Brand Assets. In following this policy, you help BitKE protect valuable trademark rights from dilution and disparagement, while strengthening the BitKE brand identity.

Ownership of Brand Assets

You acknowledge that BitKE is the sole and exclusive owner of BitKE related trademarks, brand assets, and derivatives thereof. You promise that you will not interfere with BitKE’s rights in the Brand Assets, including by challenging BitKE’s use, registration, or application to register any Brand Asset or by registering any Brand Asset (including any derivative form, and foreign translation or transliteration thereof) yourself anywhere in the world.

Source Code

The BitKE and software is open source and free. This means that it is not only available for download free of charge, but you have access to the source code and may modify and redistribute our software subject to certain restrictions.

The protocol package is released under the GNU Lesser General Public License v3, and other packages are released under the Apache License v2.0, unless otherwise specified in the “LICENSE” or similar file at the package’s root.

For more details, please read about our source code license and software licensing policy by reaching out to [email protected].


It is very important that BitKE strictly enforce its trademark rights, in order to be able to protect users against people who use the marks to commit fraud. This means that, while you have considerable freedom to redistribute and use the BitKE logo, there are tight restrictions on your ability to use the BitKE names and logos in ways which fall in the domain of trademark law.

For more detail on our trademark licensing, see the Trademark Guidelines below. If you still have questions after reading the policy, please contact: [email protected].

Website Content

The text of the and website is generally licensed under a Creative Commons Attribution (CC BY) or Attribution-ShareAlike (CC BY-SA) license, as indicated. This policy content was adapted from the Mozilla Foundation.

Website Code

You may use the HTML and CSS files on or other BitKE websites for your web site – as long as you use the BitKE Brand Kit (the colors, gradients, fonts, etc.). We want your style to contribute to the BitKE community, so you can use the BitKE Brand Kit, HTML and/or CSS code, but your page should not look like you took the page and added your logo. This does not grant you any right to use the trademarks, trade names, service marks, or trade dress of BitKE.

Trademark Guidelines

BitKE is a private entity. Because the BitKE code is available to download and modify, proper use of trademarks is essential to inform users of the entities that stand behind a product or service. When using BitKE related trademarks you must comply with these Trademark Guidelines.

The wordmark “BitKE” is a registered trademark of BitKE Blockchain Consultancy Ltd, held in service of BitKE. However, this is not a complete list of BitKE names, logos, and brand features, all of which are subject to these guidelines.

If you want to report misuse of a BitKE related trademark, please contact us here: [email protected].

You may do the following without receiving specific permission from BitKE (or its affiliates):

  • Use BitKE wordmarks in text to truthfully refer to and/or link to unmodified BitKE programs, products, services, and technologies.

  • Use BitKE logos in visuals to truthfully refer to and/or to link to the applicable programs, products, services and technologies hosted on the BitKE platform (s).

  • Use BitKE wordmarks to explain that your software is based on BitKE’s open source code, or is compatible with other BitKE properties.

  • Describe a social media account, page, event, or community in accordance with the Social Media Guidelines below

  • All other uses of a BitKE trademark require our prior written permission. This includes any use of a BitKE related trademark in a domain name. Contact [email protected] for more information.


  • Give a BitKE logo adequate spacing from the other elements on the web page or document (see the BitKE Brand Kit for guidelines).

  • Use the BitKE wordmark only as an adjective, never as a noun or verb. Do not use it in plural or possessive forms. Instead, use the generic term for the BitKE product or service following the trademark. For example: “BitKE block explorer”, “BitKE app”.

  • Include a trademark attribution notice. Use a clearly visible notice to provide attribution, such as: “the BitKE trademark is a trademark of BitKE Blockchain Consultancy Ltd in the Republic of Kenya and other countries.


  • Don’t use the BitKE related trademarks in the name of your business, product, service, app, domain name, publication, or other offering without adding information to clarify the additional service.

  • Don’t use marks, logos, company names, slogans, domain names, or designs that are confusingly similar to the BitKE related trademarks.

  • Don’t use the BitKE related trademarks in a way that incorrectly implies affiliation with, or sponsorship, endorsement, or approval by BitKE of your products or services.

  • Don’t display the BitKE related trademarks more prominently than your product, service, or company name.

  • Don’t use the BitKE related trademarks on merchandise for sale (e.g., selling t-shirts, mugs, etc.)

  • Don’t use the BitKE related trademarks for any other form of commercial use (e.g. offering technical support services), unless such use is limited to a truthful and descriptive reference.

  • Don’t modify the BitKE related trademarks, abbreviate them, or combine them with any other symbols, words, or images, or incorporate them into a tagline or slogan.

  • Don’t use the BitKE related trademarks in a disparaging manner or on materials associated with illegal, unfair, unlawful trades or fraudulent schemes

Social Media Guidelines

In addition to the Trademark Guidelines above, the name and handle of your social media account and any and all pages should not begin with a BitKE related trademark. In addition, BitKE logos cannot be used in a way that might suggest affiliation with BitKE, including, but not limited to, the account, profile, or header images. The only exception to these requirements is if you’ve received prior permission from BitKE.

For example, you cannot name your account, page, or community “BitKE Representatives” or “BitKE Software.” However, it would be acceptable to name your account, page, or community “Fans of BitKE” or “Information about BitKE Platform” as long as you do not use the BitKE logos or otherwise suggest any affiliation with BitKE.


Last updated March 5, 2024